This afternoon, Goya Foods CEO Robert Unanue praised President Trump in a speech on the White House lawn, saying that America was “truly blessed” to have a “leader like President Trump”:
CEO of Goya Foods, Robert Unanue: “We’re all truly blessed to have a leader like President @realDonaldTrump” pic.twitter.com/vqMP4C3rqb
— Team Trump (Text TRUMP to 88022) (@TeamTrump) July 9, 2020
The hashtag #BoycottGoya began circulating soon after user Igor Volsky admonished users to remember Unanue’s statements when making their shopping decisions:
The CEO of @GoyaFoods is at a White House event saying we’re
“blessed to have a leader” like Trump.Make your shopping decisions accordingly. pic.twitter.com/lLHSz4mEUV
— igorvolsky (@igorvolsky) July 9, 2020
Goya has been a staple for many Hispanic families and more. Now were sold for a tax break. #Boycottgoya
— Brandy Vanderley (@bjean0) July 9, 2020
I am Latino, feel Embarrass of GOYA Company kissing Trump’s A$$ with lies after He did nothing to Help US Citizens in Puerto Rico & Killed My Parents during Hurricane Maria, We need to #BoycottGoya & any Product that support Liar Corrupt Criminal Racist Dictator @realDonaldTrump! pic.twitter.com/nHJ5NF5Hwc
— Democrat Boricua (@DemocratBoricua) July 9, 2020
Users took to Goya’s Facebook page to voice their displeasure as well, as seen in the comments to their most recent post as of press time:
Goya is the largest Hispanic-owned food company in the United States, and its products, including over fifty kosher products, form a staple of many Latino American households’ diets – the privately-held company was valued at up to $3 billion as recently as last year. It remains to be seen if the social media uproar will impact Goya’s bottom line, but some users are making no delay in making their sentiments heard.
